A good marketing agency will be an excellent managed service provider for your business. Some people ask, what is a managed service provider?
Many companies today often use multiple suppliers to perform their marketing activities. For instance, they will send design, copywriting, print, website, SEO, social media and exhibitions all to different companies. Each may have experience in their respective areas, but in reality, they are rarely true marketers. Subsequently, this regularly results in a fragmented marketing campaign that lacks consistency and effectiveness, producing poor results. A managed service provider on the other hand takes the workload off your desk and manages the whole process on your behalf. In addition, they measure and report to you on the performance of the activities.
When you appoint a proven and experienced full-service marketing agency, they will ensure that everything is consistent. In addition, they make sure that each marketing piece works in tandem. This is the foundation of true results driven marketing. For instance, a good agency will not only develop your brand, they will also protect your brand and expose it correctly to achieve the very best results. This management becomes much easier when the activity is contained in-house within the marketing agency. Even more so when managed by a dedicated client-focussed individual who gets to know you, your values and your business.
We are a highly experienced managed service provider for all marketing activities. We embrace both proven traditional marketing and current digital marketing services. Having that marketing process fully managed, along with full in-house creative and digital expertise, helps us to more easily create the all-important return on investment (ROI), and effective lead generation. Consequently, the result is a powerful, effective marketing activity that is cohesive, and correctly delivers your brand, your values and your products and services right across all marketing activities.
A selection of our in-house and managed activities include: –